{"id":11221,"date":"2016-05-30T18:13:10","date_gmt":"2016-05-30T15:13:10","guid":{"rendered":"https:\/\/model.world\/directory\/?p=11221"},"modified":"2025-03-15T16:52:30","modified_gmt":"2025-03-15T13:52:30","slug":"daria-werbowys-selfie-campaign-for-equipment","status":"publish","type":"post","link":"https:\/\/map.model.world\/directory\/daria-werbowys-selfie-campaign-for-equipment\/","title":{"rendered":"DARIA WERBOWY&#8217;S SELFIE CAMPAIGN FOR EQUIPMENT"},"content":{"rendered":"<p style=\"text-align: justify\">Daria Werbowy, one of the most recognizable, acclaimed and beloved supermodels of our time\u2014whose campaigns and magazine covers have been known to provoke haircuts and personal style reinventions and shopping sprees, and whose very name is synonymous with a very specific style of effortless cool\u2014 is on the phone, talking about throwing up. \u201cThere were days I just wanted to vomit, like, \u2018Ah! I can\u2019t look at myself!,\u2019\u201d says Werbowy. And the nausea-inducing element in question? The psychological drain of her latest campaign: a series of self-portraits for Equipment. While it\u2019s hard to imagine anyone vomiting when looking at the model (let alone herself), there is more to Werbowy than a famously versatile visage. In addition to her being able to rattle off her favorite photographers (they include Henri Cartier-Bresson to Lee Friedlander, in case you were wondering), her Instagram @dotwillow is full of her own transfixing, ethereal photographs.<\/p>\n<p style=\"text-align: justify\">So it\u2019s no surprise that Equipment tapped the model to shoot a campaign of self-portraits with an accompanying video shot, styled and starring Werbowy. Although taking a selfie has become a banal, everyday activity, Werbowy\u2019s campaign became more of an introspective journey than an exercise in vanity. For over two weeks, Werbowy holed up in the bucolic countryside surrounding her home in Ireland. \u201cI couldn\u2019t really imagine doing it in a studio,\u201d says Werbowy, who brought a series of wigs to wear for the shoot that she cut and styled herself. \u201cI went kind of mental and just kept shooting to get over the nerves of the whole process. It definitely brought up things for me emotionally. I saw certain qualities about myself in the creative process and even some control issues I had. I think it is more of a true representation of myself than people have ever seen before.\u201d<\/p>\n<p style=\"text-align: justify\">For someone who is as famously low-key as Werbowy, the thought of taking a series of self-aggrandizing selfies was mortifying. \u201cI thought \u2018Oh my God, how am I going to take five or six pictures of myself?\u2019 It felt really gluttonous and self-indulgent,\u201d the model says. \u201cI\u2019m always being put into other people\u2019s creative ideas.\u201d Looks like the time has come to let her share her own.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Daria Werbowy, one of the most recognizable, acclaimed and beloved supermodels of our time\u2014whose campaigns and magazine covers have been known to provoke haircuts and personal style reinventions and shopping sprees, and whose very name is synonymous with a very specific style of effortless cool\u2014 is on the phone, talking about throwing up. \u201cThere were [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":11222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1245,753,1987,1988,1267,771],"class_list":["post-11221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-canadian-model","tag-daria-werbowy","tag-equipment","tag-selfie","tag-supermodel","tag-vogue"],"_links":{"self":[{"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/posts\/11221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/comments?post=11221"}],"version-history":[{"count":1,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/posts\/11221\/revisions"}],"predecessor-version":[{"id":11223,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/posts\/11221\/revisions\/11223"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/media\/11222"}],"wp:attachment":[{"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/media?parent=11221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/categories?post=11221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/map.model.world\/directory\/wp-json\/wp\/v2\/tags?post=11221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}